I apologize for not writing recently, but I had to
temporarily abandon my current cause to assist in another charity. For the past
month or so, my friend and I have been raising funds for the leukemia and
lymphoma society (more cancer stuff! I’m turning into a crazy cancer lady). The
project, called “Pennies for Patients”, sent us little boxes to walk around
asking for money with, and a little pamphlet full of fundraising ideas. Our
goal was to raise at least $250, and after about three weeks of trying to get
donors, I’ve become very fearful for my own charity.
The first day of fundraising, we went door-to-door with our
little white donation box, asking for money. Aside from being very difficult
due to the rain and our fear of rejection, this strategy proved inefficient and
ineffective. For two hours, we walked around neighborhoods knocking on doors
and despising ourselves for becoming annoying solicitors, and we only found two
people willing to donate. This made me very uneasy, because the main strategy I
had planned to follow was door-to-door solicitation. Next we went to the local
grocery store and asked the manager if we could stand out front and ask for
donations. This was slightly more effective because it is harder to walk by a
donation box than it is to slam your door on one. But in the end, we still only
raised $15.81.
Our next strategy was a bake sale. I have never hated baking
so much in my life. Since there were only two of us, we both had to take on a
large amount of baking in order to have a full and successful sale. The first
problem I encountered with this was buying supplies. My grocery list was a mile
long, and filled with expensive items like vanilla, an electric mixer, and
melting chocolate. The total cost of my purchases was over $200, which makes no
sense, since our fundraising goal was only $50 more than that. I essentially
spent $200 to get $50 in return. I
stayed up every night baking batches of cupcakes and cookies, and although we
raised about $220 with our 3-day bake sale, it really wasn’t worth all the money
and effort we put into it. In the end we reached our goal, but we had to fight
for it.
This fundraising project has made me feel very nervous about
finding sponsors for my bike ride in June. Not only am I working on my own, I’m
trying to raise $2,500. That would be like doing “Pennies for Patients” ten
times through, and I am NOT doing that again. So I’m left with the question: “what
exactly is my fundraising strategy?” Obviously I can try door-to-door
solicitation again, but that can’t be my main source of donors. I can also
discreetly ask for funds through my school, but I’m not allowed to ask people
for money directly, since it violates school policy. I’ll have to say things
like, “please show your support” or “if you want to help, then contact me”, and
even then, my school’s culture does not include a strong desire for
participation, and I am not likely to find many supporters. So how else will I earn
money? I’ve researched fundraising strategies, and here are the ones I like:
- Offer to work in exchange for donations—people like to know they’re getting something in return for their payment
- Give some sort of recognition to donors—if people won’t donate for the cause, they may do it for the prestige
- Art sale
- Garage sale
- Send an email, but only one—DON’T PESTER PEOPLE
- Tell people how close you are to your goal so they understand the difference their donation will make
- Be passionate about your cause
This is all I’ve been able to find so far, and with only 101
days left, I’m nervous. I’m just going to have to suck it up and start asking
for money. I may be afraid of it, and it may be difficult at first, but I know
I can do this!
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